THE DRUM

1. 

   Burger King retains Open for direct marketing

   Burger King has reappointed Open to handle its direct marketing activity. ... Read more

   0 comments

   UK - 20/04/2012

   Marketing
2. 

   L'Oréal appoints ex-Burger King marketer Power for haircare division

   L’Oreal has appointed Sarah Power, who previously worked as the marketing director for Burger King for four years, to handle marketing for its haircare division. ... Read more

   0 comments

   UK - 20/04/2012

   Marketing
3. 

   Burger King eyes up the female market with latest ad

   Burger King Netherlands has unveiled a new ad, using eyeshadow to create a burger. ... Read more

   1 comment

   Europe - 03/04/2012

   Advertising
4. 

   Video: Burger King unveils ‘Hungry like the wolf’ campaign

   As reported last week, Burger King has unveiled a new campaign, created by CHI & Partners to promote its new Lamb Flatbread. ... Read more

   0 comments

   London - 03/04/2012

   Advertising

   video
5. 

   Burger King pulls Mary J Blige ad amidst racism allegations

   Burger King has abruptly terminated a high profile television ad featuring Mary j Blige just days after its premiere – after African American groups accused it of racial stereotyping. ... Read more

   0 comments

   UK - 05/04/2012

   Advertising
6. 

   Burger King unveils Lamb Flatbread with ‘Hungry like a Wolf' creative by CHI & Partners

   Burger King is unveiling its new Lamb Flatbread in a new ad campaign by CHI & Partners on Monday. ... Read more

   0 comments

   London - 29/03/2012

   Advertising

   gallery

7. Fast Food Marketing - Time for a rethink?

   Opinion: Guest Columnists

   Fast food marketing aimed at children has long been a controversial topic that has divided the marketing community and placed it at odds... Read more

   0 comments

   Scott Wilkinson - 09/05/2012

   Marketing
8. 

   Burger King appoints Cake and Cohn & Wolfe to PR accounts

   Burger King has appointed Cake to handle its consumer PR account, with Cohn & Wolfe to handle corporate and public affairs in the UK and Ireland. ... Read more

   0 comments

   UK - 12/01/2012

   Public Relations
9. 

   Clive Owen stars in Spanish Burger King ad

   A Burger King advert in Spain has been released, featuring British actor Clive Owen. ... Read more

   0 comments

   Europe - 02/01/2012

   Advertising

   video
10. 

    Burger King loses its ad agency - now will its "king" face the chop?

    Talk about bringing coals to Newcastle! When the Americans brought a crowned head to Britain last year to push Burger King, they may have wondered about the Brits' lack of excitement. Now it's all change on the marketing front and the ad agency... Read more

    3 comments

    UK - 18/03/2011

    Advertising

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