Popcorn brand Butterkist is to launch a new Halloween-themed range with packaging designed by CHILLI UK.The limited edition packaging for the Toffee and Sweet range will launch nationwide in October.Lisa Sullivan, brand manager at Butterkist owner... Read more
Tangerine Confectionery has developed an integrated campaign for popcorn brand Butterkist, which will include a TV commercial based around the strapline ‘You can’t resist Butterkist’. Created by Gratterpalm, the campaign will... Read more
Popcorn brand Butterkist has launched its first television campaign in 10 years as it aims to drive sales and build familiarity with the product.The campaign, which carries the strapline ‘I can’t resist Butterkist’ will run... Read more
Yorkshire agencies Boutique Media Communications and Outsmart have agreed a working partnership which will see them aim to attain and manage new and existing accounts.
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R&R Ice Cream, the makers of Skinny Cow and Fab, has launched a new ice cream brand, Spoony’s.The new brand has been launched to challenge established brands such as Ben & Jerry’s, and will initially include four flavours: Rocky... Read more
It’s a New Year and time once again for The Drum to dish out its New Year’s Honours. So, which marketing services agencies commanded the most column inches in the past 12 months? Whose bottom ends grew and client lists multiplied? Which agencies... Read more
Leeds-based Propaganda have claimed to have added on £1 million worth of business in the past month following recent account wins including Braun UK, Butterkist and Prosperity 4.The agency has been tasked with completing a through-the-line... Read more
The Hôme marketing group has acquired Chilli UK - taking its collective turnover to over £9million and its number of employees to 70.The group already includes social media agency Hômejames, web development and build agency Hô... Read more
As a brand new year begins, what better way to kick it off than to announce the winners of our Annual Review and discover which agency has been awarded the much coveted Hat Stand.The Adline Annual Review looks at the highs and lows that have... Read more
