THE DRUM

1. Superbrand Index 2012 - a review of the top 10 brands including Rolex, Coca-Cola and Google

   Opinion: Guest Columnists

   Yesterday, this year's list of the top 200 Superbrands was announced, with Rolex, Coca-Cola, Google, Mercdes-Benz and the BBC, making the... Read more

   4 comments

   Staff Writer - 28/02/2012

   Marketing

2. Google, Twitter, Financial Times, MediaCom, Coca-Cola: Insight from the IAB Mobile Engage Conference

   Opinion: Little Drummer Boy

   The Internet Advertising Bureau today held its annual Mobile conference, aiming to promote the adoption of mobile as an advertising... Read more

   0 comments

   Stephen Lepitak - 17/05/2012

   Mobile
3. 

   Coca-Cola set to celebrate UEFA Euro 2012 with new ad and partnerships with ITV1 and talkSPORT

   Coca-Cola is set to celebrate the 2012 UEFA European Football Championship, with a TV ad launching tomorrow ahead of the tournament kicking-off in June. ... Read more

   0 comments

   UK - 15/05/2012

   Advertising

   video
4. 

   Coca-Cola and talkSPORT hunt for budding football writer to report from Euro 2012

   Coca-Cola and talkSPORT have launched a competition to find a budding young football writer to report from Euro 2012. ... Read more

   0 comments

   UK - 02/05/2012

   Media
5. 

   Coca-Cola launches new outdoor campaign featuring music stars and Olympic torch bearers

   Coca-Cola is today launching a new outdoor campaign featuring a host of music stars and its 'Future Flames' - a specially selected group of young people who are being rewarded for their inspirational feats by carrying the Olympic torch. ... Read more

   0 comments

   UK - 01/05/2012

   Advertising

   gallery
6. 

   Coca-Cola unveils its ‘Beat Fleet’ for the Olympic Relay

   Coca-Cola has unveiled its ‘Beat Fleet’ of hybrid vehicles to lead the Olympic Torchbearers, with the aim of creating excitement and handling out commemorative bottles. ... Read more

   2 comments

   UK - 24/04/2012

   Marketing

   gallery
7. 

   Spotify and Coca Cola announce partnership

   Spotify and Coca Cola have today announced that they have formed a global partnership to ‘share music with the world’. ... Read more

   0 comments

   UK - 19/04/2012

   Marketing
8. 

   Coca-Cola unveils its Coke Hands outdoor ad campaign in Shanghai with Ogilvy & Mather Advertising

   Coca-Cola has unveiled its new outdoor advertising campaign in Shanghai, created by student Jonathan Mak Long, gained internet acclaim for his Steve Jobs tribute which went viral around the world following his passing. ... Read more

   1 comment

   International - 18/04/2012

   Advertising
9. 

   Coca Cola set to unveil two new ads as part of ITV partnership

   Coca Cola is set to unveil two new TV ads on Saturday, - ‘Soul Mates’ and ‘Family’ – as part of the brand’s ongoing partnership with ITV. ... Read more

   1 comment

   UK - 05/04/2012

   Advertising

   video
10. 

    Pitch update: Accounts Under Review 8 Dec 2011

    The past few weeks have seen a variety of accounts come under review, including Diet Coke, EDF Energy and Heineken. Here we take a look... Read more

    0 comments

    International - 08/12/2011

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