THE DRUM

1. Ignore corporate reputation at your peril

   Opinion: Guest Columnists

   A number of largescale organisations have recently seen their brand attacked in times of crisis, including financial services companies,... Read more

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   - 29/02/2012

   Public Relations
2. 

   Deloitte poll finds social media and TV to be complimentary – not competitive

   A poll conducted by the think tank Deloitte of 4,000 British consumers has found that half simultaneously watch TV whilst surfing the web.The findings also indicate that the average Briton spends 118 hours watching TV each month with just 3.3... Read more

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   UK - 30/08/2011

   Social Media
3. 

   Deloitte appoints Robson Brown for PR

   Robson Brown has secured the PR contract for Deloitte, which will provide support in both the North East and Yorkshire.The marketing communications company was appointed following a pitch involving several agencies.Paul Williamson, office senior... Read more

   1 comment

   UK - 02/08/2011

   Public Relations
4. 

   Deloitte announced as administrators for Homeform

   Deloitte partners Phil Bowers and Bill Dawson have been appointed as joint administrators for Homeform, following the collapse of the company in June.The Manchester based company, which trades under the brands of Moben Kitchens, Dolphin Bathrooms,... Read more

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   UK - 07/07/2011

   Marketing
5. 

   Television still king while social media revenue to remain modest predicts Deloitte

   The long heralded talk of the death of television is still a long way off, while social media advertising revenues are expected to remain ‘modest’ in comparison to revenue generated by other media platforms in 2011, despite being set... Read more

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   UK - 19/01/2011

   Media

   gallery
6. 

   Fifth of 18-24 year olds buy online after seeing product on TV

   A survey by Deloitte and GfK has found that a fifth of 18-24 year olds who saw a product or service on TV have went on to buy it online.This makes it the third most powerful purchasing influence for this group, behind finding a product in store... Read more

   3 comments

   UK - 23/08/2011

   Digital
7. 

   Chorion could be forced into administration

   Rights to some children’s brands could be sold off, with media company Chorion perhaps facing administration.The company, which owns such brands as Paddington Bear, Noddy and the Mr Men, is under pressure from lenders to pay back money.It... Read more

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   UK - 30/08/2011

   Media
8. 

   MEC appoints data and technology services director

   MEC has bolstered its analytics and insight team with the appointment of Jonathan Edwards as data and technology services director. ... Read more

   1 comment

   UK - 24/04/2012

   Media
9. 

   Visit Britain pulls 'You're invited' tourism ads as grim parody shocks the world

   The impact of the riots on Britain's £100 billion tourist business may not be as bad as some fear but this parody rubs in the horror of it all. And you can also see the ad that's been pulled. Pretty damn good, isn't it! Reporting the... Read more

   0 comments

   UK - 13/08/2011

   Advertising

   video
10. 

    Deloitte appointed receiver to Setanta Sport

    Setanta has appointed Deloitte as receiver as the company is wound down with the loss of around 200 jobs in UK.The board of Setanta Sport Holdings Limited has announced that it has not proved possible to secure the additional financing required to... Read more

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    UK - 23/06/2009

    Media

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