THE DRUM

1. 

   Shamed Diageo at centre of social media storm after 'blackmailing' BrewDog out of beer award

   Drinks giant Diageo has apologised "unreservedly" to BrewDog after it was accused of 'blackmailing' the Scottish brewery out of a drinks industry award. ... Read more

   8 comments

   UK - 09/05/2012

   Public Relations
2. 

   Schweppes teams with Diageo for summer campaign

   Schweppes is launching an outdoor, on-pack, radio and PR campaign to promote the brand as a staple of the British summer. ... Read more

   0 comments

   UK - 16/04/2012

   Advertising

   gallery

3. Winning work: Roses Creative Awards gold winners

   

   

   

   The Roses Creative Awards, the annual scheme celebrating and rewarding creativity across Britain... Read more

   0 comments

   UK - 14/05/2012

   Advertising
4. 

   Winners of Diageo Marketing Brilliance Awards 2012 announced

   The Diageo Marketing Brilliance Awards have recognised activity for its brands Johnnie Walker, Guinness and Captain Morgan. ... Read more

   0 comments

   International - 22/03/2012

   Marketing
5. 

   Love creates new TV ad for Diageo's Johnnie Walker Blue Label

   Manchester agency Love has revealed its latest work for Diageo - a TV campaign to promote Johnnie Walker Blue Label in China. ... Read more

   0 comments

   UK - 26/01/2012

   Advertising

   video
6. 

   Denvir hires Maxxium marketer as client relationship director

   Marketing agency Denvir has hired Bob Dalrymple from drinks firm Maxxium UK as its new client relationship director. ... Read more

   0 comments

   UK - 24/05/2012

   Marketing
7. 

   Diageo to sponsor free New Year’s Eve travel in London for three years

   Diageo has signed a three year deal with Transport for London (TfL) to sponsor free travel on New Year’s Eve. ... Read more

   0 comments

   London - 06/12/2011

   Advertising
8. 

   AIM appoints Roger Scarlett-Smith as president

   AIM, the European Brands Association, has appointed Roger Scarlett-Smith as president. ... Read more

   0 comments

   Europe - 21/05/2012

   Marketing
9. 

   Diageo GB launches multimedia campaign with Dare

   Diageo GB yesterday launched a multimedia campaign for its Premix range with Dare, aiming to encouraging consumers to ‘mix up’ their weeknights by having a Premix drink. ... Read more

   0 comments

   London - 11/10/2011

   Advertising
10. 

    Facebook strikes advertising partnership with Diageo

    Facebook has signed a multi-million dollar advertising partnership with Diageo, as part of the social media company’s move to become closer to marketers.According to the Financial Times, the deal will see the two company’s share skills... Read more

    1 comment

    International - 19/09/2011

    Advertising

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