Erstwhile footballer David Beckham has been selected by Elle magazine to be their first male solo model for their July 2012 Olympic edition.
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With today’s ABC circulation figures showing an over 0.1% rise in average circulation figures for magazines across the UK during the first half of 2011, The Drum highlights some of the responses from ABC registered magazines. The Economist... Read more
ELLE magazine has launched a free app for the iPhone, covering fashion, beauty and news.This is the third app created by the ELLE brand, with the first two being a horoscopes app and the ELLE Collections iPad app, which looks at fashion... Read more
A new TV campaign to promote Walkers Crinkle Cut Crisps went live last night, featuring supermodel Elle Macpherson. Macpherson stars alongside Gary Lineker, with the supermodel apparently jealous by the former England striker’s love for... Read more
A new advert for Walkers will broadcast tonight featuring supermodel Elle ‘The Body’ Macpherson. Macpherson will appear alongside Gary Lineker in the advert which will make its debut on ITV1 tonight during the Real Madrid versus... Read more
US magazine publisher Hearst has acquired the rights to a shelf full of titles from French publisher Legardere, amongst them Elle and Red magazine in the UK.The £573m cash deal followed three months of negotiation - although it awaits... Read more
Lagardere, the French media group, has put its international magazine division up for sale in order to focus upon its domestic market.It is the world’s largest magazine publisher, producing 212 titles in 45 countries, but posted a loss of... Read more
