The first campaign for Honey Waffles since the appointment of RKCR/Y&R is set to role out, having formerly worked with Bray Leino, witnessing the return of the Honey Monster.The campaign, which aims to take the character back to his roots, will be... Read more
Bray Leino set to repitch for its creative account with Honey Monster Foods as the company puts the business out to tender. The pitch will take place early next month and will be handled by Agency Insights.While Bray Leino will repitch for the... Read more
A limited edition variant of the Sugar Puffs cereal range, Honeycomb Puffs, is to appear on supermarket shelves from this week.The breakfast snack has been designed for HM Foods by Holmes & Marchant and sports traditional chunks of puffed... Read more
The Drum understands that incumbent Bray Leino has withdrawn from the marketing review being held for the Sugar Puffs account. Honey Monster Foods, the division of Big Bear Group which owns the brand, called a review last December for the account,... Read more
Whether they’re merely humouring the national press and it’s a tongue-in-cheek PR exercise, or a genuine threat, the ad’s resemblance to The Boosh’s act has stoked the old debate about whether anything is sacred from... Read more
Another lesser-known fact is that the South West’s media and creative marketing industry continues to grow at an exponential rate, as support for the sector gathers momentum.One thing that is, however, very apparent – even to the... Read more
s1jobs has launched a new campaign showcasing the talents of Scottish cycling sensation Danny MacAskill.The campaign, launched today with the theme ‘Love your job’, appears on TV and in an extended YouTube version and shows MacAskill... Read more