AOL has today launched a cross-platform campaign in partnership with Promote Iceland, with the Inspired by Iceland campaign also marking the introduction of the Huffington Post UK’s ‘Inspiration’ section, which allows brands to communicate with... Read more
Iceland’s advertising campaign featuring Stacey Solomon has angered the resident of Degenham who believe it is not a true representation of their town.
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The chain of 10-11 convenience stores based in Iceland has appointed branding agency M Worldwide to handle its revamp, which will include developing the retail strategy, customer experience, store environment and some packaging.
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A new summer TV campaign for Iceland featuring the most recent winner of I’m a Celebrity Get Me Out of Here, Stacey Solomon, has begun to roll out. The campaign created by Beta will include a series of nine adverts running for a period of... Read more
Icelandic banks continue to have an image problem, particularly after a deal make good British and Dutch losses, was again rebuffed this week, but one bank is getting US praise for its new TV ad campaign on old-fashioned valuesThe people of... Read more
Fresh from launching its I'm a Celebrity... sponsorship idents, Iceland has unveiled its Christmas TV campaign starring its 'real mums' alongside 80s pop singer Jason Donovan.Although its recent ads and idents have been created by Manchester's... Read more
Iceland's sponsorship of the new series of I'm a Celebrity Get Me Out of Here is now underway, with the first of almost 40 idents created by The Tom Reddy Agency and The Mob hitting screens last night.The idents, which will run for show's... Read more
Supermarket chain Iceland is building on its Real Mums campaign by sponsoring a new weekly X Factor supplement in the News of the World.The four-page pull out launches this Sunday to coincide with the X Factor's first live show and will... Read more
Frozen food brand Iceland is set to unveil its new idents as part of its sponsorship of the new run of I’m a Celebrity...Get Me Out of Here. The idents, created by Tom Reddy Agency, with PR support from Toast PR, are a continuation of the... Read more