THE DRUM

1. 15 agencies you should have heard of

   

   

   

   The Drum takes a look at a list of 15 hidden gems, compiled by the combined expertise of RAR, The... Read more

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   UK - 29/11/2011

   Advertising

   premium

2. Hi, you’re through to the Sales Prevention Department – how can I NOT help? How agencies lose clients even before they win them

   Opinion: Guest Columnists

   New business has become all the more crucial to marketing and communications agencies in recent times, as prices are driven down and... Read more

   24 comments

   Diane Young - 11/04/2012

   Advertising
3. 

   CIPR unveils The CIPR Excellence Awards 2012 shortlist

   The shortlist for The CIPR Excellence Awards 2012 has been revealed, with agencies such as Man Bites Dog, Umpf and Weber Shandwick Scotland receiving multiple nominations. ... Read more

   0 comments

   UK - 30/03/2012

   Public Relations

4. 10 key points on how to be a successful agency

   Opinion: Guest Columnists

   Rod Petrie, the Design Business Association (DBA) credited business expert offers a few tips on how to create your own successful agency.... Read more

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   Rod Petrie - 30/04/2012

   Advertising
5. 

   Liverpool Vision invites organisations and individuals to become enterprise facilitators for new approach

   Liverpool Vision, on behalf of Liverpool City Council, is inviting nominations from private sector organisations, business support agencies and networks and individuals to potentially join a team of enterprise facilitators. ... Read more

   0 comments

   North West - 06/01/2012

   Marketing
6. 

   What role does mobile play in the growth and future of seach marketing?

   In a series of features, we’ll be looking at the search industry’s responses to the questions we posed, to determine the challenges and trends facing search marketing in 2012. Today we are looking at the role of mobile within search. With 67% of e... Read more

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   UK - 15/05/2012

   Marketing

7. How can UK agencies re-discover winning ways at Cannes?

   Opinion: Guest Columnists

   With the annual Cannes Lions creativity festival only weeks away, Simon Robinson, integrated creative director at Kitcatt Nohr Digitas,... Read more

   0 comments

   Simon Robinson - 14/05/2012

   Advertising
8. 

   Ben Shaws launches new websites with The Individual Agency

   The Individual Agency (TIA) has designed and developed two new websites for Cott Beverages-owned drinks brand, Ben Shaws.TIA was commissioned to deliver two websites- one for consumers and one for the trade.  The consumer website is now live,... Read more

   1 comment

   UK - 01/07/2011

   Digital
9. 

   Ad of the Day: American Airlines - The Individual

   Kevin Spacey showcases his versatility in this commercial for American Airlines by playing each of several passengers preparing for a journey on one of their planes. Plainly, the intention is to draw attention to their tendency to treat each... Read more

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   UK - 14/11/2011

   Advertising

   video
10. 

    Thinking outside the box: innovations in Out of Home advertising

    The world’s oldest advertising medium has undergone a rebirth of late, emerging to embrace everything from touch screens to gesture recognition to augmented reality and near field communications, offering advertisers more and more creative ways to... Read more

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    UK - 27/04/2012

    Advertising

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