THE DRUM

1. 

   Jim Beam aims to find the Devil's Cut with new product campaign

   Bourbon brand Jim Beam has released a TV campaign to promote its new product Devil’s Cut. ... Read more

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   United States - 08/03/2012

   Advertising
2. 

   Jim Beam launches Red Stag brand in the UK

   Maxxium UK has announced the launch of Jim Beam brand Red Stag in the UK - the first flavoured bourbon for the UK market.Made with four year old Jim Beam bourbon whiskey infused with natural black cherry flavours, Red Stag is predominantly aimed... Read more

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   UK - 21/04/2011

   Marketing

3. Jim Beam site launched by Limone

   Limone Media has created an online marketing and advertising campaign for Jim Beam to promote its first ever UK Music Tour planned for March 2005.Limone has produced an online campaign including the creation and distribution of launch invites... Read more

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   Scotland - 27/01/2005

   Advertising

4. Leith toasts success to Jim Beam and Coors Lite as first DM business is won

   The Leith Agency has been appointed by Jim Beam Brands to drive its flagship Jim Beam Bourbon in a creative drive across Europe.The agency’s Edinburgh office will be charged with the JBB brief, which will initially be controlled on a project... Read more

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   Scotland - 30/03/2003

   Advertising
5. 

   Tangible takes a shot at £800k Sourz brief

   Maxxium UK has appointed Tangible to handle a new £800,000 brief for fruit liqueur brand Sourz. It is understood that the appointment was made without a pitch, having previously been managed by London based Notorious since 2007.London-based... Read more

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   UK - 02/03/2010

   Marketing
6. 

   Beam Global and Edrington Group form sales and distribution alliance

   The Edrington Group has announced a sales and distribution alliance with bourbon Jim Beam owner, Beam Global in an effort to grow their brands across 24 key international growth markets.The alliance will begin officially on 31 March next year to... Read more

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   UK - 04/09/2008

   Marketing

7. Nation1 hires first chairman and forge NY link

   Nation1 has appointed Andrew Fulton as its first chairman to help drive the Glasgow-based agency forward.Fulton, who has spent over 30 years working for Her Majesty’s Diplomatic Service, is also the chairman of the Scottish North American... Read more

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   Scotland - 16/06/2005

   Advertising

8. MMI and Limone merge to form Dog digital

   Digital marketing agency Limone Media has joined forces with new media firm MMI to form a new company, Dog Digital.The new agency is looking to expand quickly, and the directors have not ruled out acquiring a rival firm to help in this growth.Dog... Read more

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   Scotland - 07/04/2005

   Advertising

9. Charteredbrands push prompts senior hirings

   Charteredbrands is to launch the Vitsmart range of water, less than a month after it won the rights for UK distributition of the pomegranate liqueur, PAMA. The new wins have prompted the brand realisation company to hire two senior marketers. Jo... Read more

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   Scotland - 29/06/2006

   Advertising

10. Leith agency in hunt for senior planner to head Leithal thinking

    David Amers and Phil Adams at The Leith Agency have launched a hunt for a senior planner to head up the agency’s new brand consultancy and research division, called Leithal Thinking.Leithal Thinking was officially launched as a new service... Read more

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    Scotland - 19/05/2005

    Advertising

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