THE DRUM

1. 

   Lego promotes Windsor resort with DLKW Lowe using tiny Lego billboards

   Lego is promoting its Legoland Windsor resort with a new campaign by DLKW Lowe, featuring billboards made of Lego. ... Read more

   3 comments

   London - 06/04/2012

   Advertising
2. 

   Video: The Sun launches Lego giveaway with new TV ad

   The Sun is tomorrow launching a new ad campaign to promote its Lego giveaway. ... Read more

   0 comments

   UK - 17/05/2012

   Advertising

   video
3. 

   Lego a victim of its own digital success with Lego Universe closure, says expert

   Last week it was announced that Lego was to close its virtual world Lego Universe down in the early stages of next year as it had failed to engage with the numbers that would make it viable. ... Read more

   0 comments

   International - 11/11/2011

   Digital

4. Rosie Arnold D&AD President chooses favourite work from 50 years of entries

   Opinion: Guest Columnists

   As D&AD seeks entries for its 2012 Awards, Rosie Arnold, president of the creative organisation, takes a look back and picks some of her... Read more

   0 comments

   Staff Writer - 17/01/2012

   Design

   gallery

   video
5. 

   LEGO UK appoints Cake for consumer PR

   LEGO UK has appointed Cake to help manage its consumer PR for product ranges available in the UK.Bright PR will continue to handle the brand work and wider consumer PR for the Danish company.The company has branched into areas such as video games,... Read more

   0 comments

   UK - 04/08/2011

   Public Relations

6. Degree show 2012 previews

   

   

   

   It’s that time of year again: creative students are putting away their spray mount and closing... Read more

   0 comments

   UK - 11/05/2012

   Design
7. 

   Nanoblocks launches UK PR campaign

   Nanoblocks, micro scaled toy construction blocks used by Japanese model makers, has appointed 10 yetis PR agency to promote the products UK launch across both trade and consumer markets.Developed in Japan in 2008 the dinky blocks, measuring just... Read more

   1 comment

   UK - 13/09/2011

   Public Relations
8. 

   LEGO partners with Future's Nitro to continue promotion of Ninjago range

   LEGO has continued its promotion of its Ninjago range of toys by partnering with Bath-based special interest Group Future.LEGO will be giving away free Ninjago minifigure and Spinner Set Battle Cards with every issue of Future’s Nitro... Read more

   0 comments

   UK - 14/07/2011

   Media
9. 

   The Scottish Sun and the Scottish News of the World launch Lego giveaway

   A TV campaign to promote a Lego giveaway by The Scottish Sun and The Scottish News of the World’s has begun to run.The promotion began over the weekend offering seven free Lego toys, with vouchers being included each day this week within The... Read more

   5 comments

   UK - 16/05/2011

   Advertising

   gallery

   video
10. 

    McCanns Bristol and Aardman team up for Nickelodeon's Lego makeover

    McCann Erickson has teamed up with Aardman Digital to help launch LEGO’s new Ninjago toy brand.The two companies worked together to develop a site takeover for the website of children’s television channel Nickelodeon.The site makeover,... Read more

    0 comments

    UK - 20/05/2011

    Digital

    video

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