THE DRUM

1. A nation of chocoholics – why Brits can’t live without Cadbury

   Opinion: Guest Columnists

   Jan Worsley, associate director, SPA Future Thinking, explores the British love for particular brands, including US-owned Cadbury,... Read more

   0 comments

   Jan Worsley - 20/04/2012

   Marketing

2. Weekend TV Round UP : 5/6 May

   Opinion: Carat on Media...

   Overview by the Carat Broadcast Team ... Read more

   0 comments

   Carat on Media... - 08/05/2012

   Media
3. 

   Cashing in on Twitter: Sales director Bruce Daisley explains how the micro-blogging site will make money

   Bruce Daisley, sales director for Twitter took some time out ahead of speaking at this year’s SAScon search, analytics and social media conference in Manchester to answer a few questions about both his plans for speaking at the event, and what’s... Read more

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   London - 14/05/2012

   Social Media

4. Online Bullying and why it matters to Marketeers

   Opinion: Guest Columnists

   As the use of digital technology and social media have grown in our every day lives, so has the rise of cyber bullying. This is more than... Read more

   0 comments

   Pete Wood - 24/04/2012

   Digital

5. The consumer is dead, long live people

   Opinion: Guest Columnists

   Scott Hendry, head of UK planning at Gyro, says marketers should stop thinking about the consumer and start thinking about people. ... Read more

   2 comments

   Staff Writer - 15/05/2012

   Advertising
6. 

   Are festivals dead? Opportunities for brands to play the field at Bestival, Glastonbury & Kendal Calling

   Are festivals dead, or are they a level playing field for brands? This article explores the festivals thriving in an overcrowded market, and the experiences these open up for brands willing to take the stage. ... Read more

   0 comments

   UK - 04/05/2012

   Entertainment

   premium
7. 

   Press Association launches live blog service on its newswire

   The Press Association is to make live blogging services available on its newswire ahead of the Diamond Jubilee celebrations. ... Read more

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   UK - 24/05/2012

   Media
8. 

   Live Blog: The Drum's Digital Sessions featuring Lord Michael Grade, Number 10's Nick Jones and ITV's Simon Dalglish

   The Drum's Digital Session conference will include keynote speakers such as former BBC and ITV chief Lord Michael Grade, Nick Jones, head of digital at Number 10 and Simon Dalglish, group commercial director at ITV. ... Read more

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   London - 24/05/2012

   Digital
9. 

   Exclusive - The How Do Award Winners in full

   The How Do Awards took place last night in Manchester, with Andy Carter, group managing director of GMG Radio being named as Personality of Year, and Code Computerlove being named Digital Agency of the Year. ... Read more

   2 comments

   North West - 27/04/2012

   Marketing
10. 

    Last.fm, Eurostar and the Guardian team up for live showcase music events

    Last.fm, Eurostar and the Guardian have teamed up to bring music to Europe through a series of live music showcases, culminating in a one-day festival in London on 14 July. ... Read more

    0 comments

    UK - 22/05/2012

    Entertainment

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