Marketing consultant Mark Gorman, former managing director of 1576, shares his thoughts on VisitScotland's £5m marketing plans which aims to boost the economy in Scotland by £100m. "It looks like a clear demonstration of logic,... Read more
Mark Gorman considers all the public service roster tendering going on and has a word or two for some of The Drum's online commentators too. In the last week alone in Scotland we have witnessed a veritable orgy of roster appointments and pitch... Read more
The Weekly Wrap by Mark Gorman, Think HardOn Thursday the SMA held its swansong event, in its current guise that is. A new body will be emerging from the SMA and The Marketeer Association that I hope will make both even stronger. Plans will be... Read more
STV today announced that Mark Gorman has joined the broadcaster in a consultancy role.The appointment follows news last week that Gorman has also recently accepted a role at Manchester design firm Corporation Pop as a board director. ... Read more
Following more than three months of voting, a high profile panel of judges met last week to identify the 100 names to make the list for The Drum’s Power 100 list that looks to identify the most influential people in the Scottish media and... Read more
Edinburgh’s marketing and communications industry has undergone a step change in recent years.Acquisitions, mergers and joint projects have altered the shape of the industry skyline. While towering independent groups have... Read more
Following a difficult period, which saw a spate of redundancies, two thirds of the agency’s board leave and clutch of high profile clients desert the agency, David Reid has battled hard to turn around the fortunes of 1576, the agency he co... Read more
“There is nobody at 1576 now,” he told The Drum, “But I, together with a skeleton crew, was in helping the liquidator for a few days. Their job is to protect the creditors. And part of that is working with the debtors –... Read more
