THE DRUM

1. 

   Scout Media appoints former Radio Times ad director

   Free weekly magazine publisher Scout Media has appointed former Radio Times advertising director Andrew Mercer to help create tailored print ad packages for advertisers ahead of the Olympics. ... Read more

   0 comments

   London - 16/05/2012

   Advertising
2. 

   Heroes: Alice Arnold, Robin Hammond, The Dambusters, Hilary Clinton and a pill called Iomazenil

   Heroes come in all shapes and sizes this week. ... Read more

   7 comments

   UK - 13/05/2012

   Media
3. 

   McCann's Aldi campaign scoops Roses Creative Awards Grand Prix - see all the winners here

   McCann Manchester's much-loved campaign for Aldi was awarded the Grand Prix at last night's Roses Creative Awards. ... Read more

   0 comments

   UK - 04/05/2012

   Advertising

4. Google, Twitter, Financial Times, MediaCom, Coca-Cola: Insight from the IAB Mobile Engage Conference

   Opinion: Little Drummer Boy

   The Internet Advertising Bureau today held its annual Mobile conference, aiming to promote the adoption of mobile as an advertising... Read more

   0 comments

   Stephen Lepitak - 17/05/2012

   Mobile

5. Jazz FM in the digital age: Jazz FM CEO discusses his station's online strategy

   Opinion: Guest Columnists

   Commercial radio, like every other media platform, has been hit hard during the current recession, as advertising figures fell through... Read more

   0 comments

   the drum - 01/11/2011

   Media
6. 

   Claims that Bank of Scotland in control of newspapers including Greenock Telegraph, Dunfermline Press and Berkshire Regional as parent goes bust

   Sources claim that the Bank of Scotland has taken control of one of Scotland’s largest independent newspaper groups after it ran into deep financial difficulty. ... Read more

   2 comments

   UK - 20/04/2012

   Media
7. 

   Quickfire Q&A with DADI Awards judge Martin Talk from Draft FCB

   There’s now only one month until the Dadi entry deadline and since you will be starting to think about what you will be entering, we thought you would like to hear from another one of our judges. ... Read more

   0 comments

   UK - 04/05/2012

   Digital
8. 

   BBC Radio 6 Music named UK Station of the Year

   Digital radio station BBC Radio 6 Music has been named as UK Station of the Year at the Sony Award’s. ... Read more

   0 comments

   UK - 15/05/2012

   Media

9. Hi, you’re through to the Sales Prevention Department – how can I NOT help? How agencies lose clients even before they win them

   Opinion: Guest Columnists

   New business has become all the more crucial to marketing and communications agencies in recent times, as prices are driven down and... Read more

   24 comments

   Diane Young - 11/04/2012

   Advertising
10. 

    Flybe marketing manager: We believe our repositioning takes us way beyond the rest of the sector

    This week, Flybe has announced a brand repositioning to ‘Making flying better’, which it will start to roll out straight away. The Drum caught up with Simon Lilley, Flybe’s marketing manager, to discuss why the repositioning took place and how it... Read more

    0 comments

    London - 27/04/2012

    Marketing

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