The finalists for this year’s Cream Midlands have been announced, with nominations going to agencies such as Rees Bradley Hepburn, Rave, Big Communications, TDA, Specsavers, McCann’s Birmingham, Tangible and Madison Soho. The judging... Read more
A new TV campaign from Specsavers has been launched to highlight the brand’s low price proposition for its contact lenses. The campaign, by the company’s in-house creative department, features a computer generated Koala bear, created... Read more
A new campaign from Specsavers aims to use the philosophy behind the internet meme culture in adapting popular culture footage, using three new spots to promote its contact lens prices.The ‘Shocked’ campaign features three well-known... Read more
A national press campaign for Specsavers Optical Group has been banned by the Advertising Standards Authority for being ‘misleading’. The campaign received a complaint from a dispensing optician who challenged the claim that &lsquo... Read more
Specsavers has launched a new TV ad showing astronauts coming back to earth with a bump after arriving at Luton instead of Houston.'Shuttle', which broke yesterday, is another product of Specsavers' in-house creative team and was... Read more
Specsavers is launching two short TV ads on Sunday to promote its special offer on varifocals. Watch them here.The ads, 'Long Arms' and 'Lift', are aimed at people over the age of 45 and show the bizarre consequences faced by those... Read more
This week's Sunday Round up includes the fortune of the founder of Specsavers, speculation surrounding the impending News Corporation takeover of BSkyB and the host of The X Factor in the US. BSkyB investors expect to receive a dividend of £... Read more
Optical retailer Specsavers is to launch its latest television campaign of the year later this week. Entitled ‘Station’ the campaign will begin to air on Sunday 30 January, and continues to use the brand’s stapline ‘Should... Read more
Watt goes with one of the popular adverts from the in-house team at Specsavers, which was a parody of another popular campaign from Lynx...incase you didn't know. Read more
