Speedo has worked with Morgan Agency to create an 'education brand' to teach independent retailers about the features and benefits of its swimwear products.The 'Swim Champions' brand includes a training manual which has been distributed at... Read more
Global swim brand Speedo has appointed Mark Wyatt as its UK commercial director. Wyatt, who joins from Sodastream where he was managing director, takes over the role from Tim Ives who has moved to become European business development director... Read more
The world's largest swimwear brand, Speedo, is overhauling its e-commerce capability as it looks to do more business online in the future.The world's largest swimwear brand is looking to PRWD to provide an expert usability evaluation of their... Read more
Speedo’s international PR agency, Birmingham based S&X, has developed the PR strategy for the launch of Speedo Sculpture ShapeLine in the UK.The full service agency brought the story to life online and offline including photography, press... Read more
Sheffield based agency, Quba has delivered a banner campaign for Speedo, following its success in the Olympics with swimmers Michael Phelps and Stephanie Rice.Phelps, who won a record eight gold medals in one Olympics, and Rice who picked up three... Read more
One of the few areas of British retail yet to be subsumed into the all conquering might of the supermarkets looks set to fall as the big chains enter the branded sportswear market.Asda is leading the charge having indirectly sourced 50,000 England... Read more
Big Communications has walzed off with the Grand Prix at this Cream Midlands 2011 Awards, while the Chairman's Award has gone to McCann Erickson Birmingham.
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The finalists for this year’s Cream Midlands have been announced, with nominations going to agencies such as Rees Bradley Hepburn, Rave, Big Communications, TDA, Specsavers, McCann’s Birmingham, Tangible and Madison Soho. The judging... Read more
Iris has announced that Simon Humphris has joined its Manchester office as managing director, replacing managing partner Lindsay Wall in running the agency. Humphris, who joined iris in 2003 to run its T-Mobile account, will take up the role this... Read more