THE DRUM

1. 

   Standard Life unveils AR campaign with Aurasma and MediaCom Edinburgh

   Standard Life has unveiled an augmented reality campaign with Aurasma, to promote its sponsorship of the GB Basketball teams. ... Read more

   0 comments

   UK - 19/04/2012

   Digital

   video
2. 

   Standard Life signs sponsorship deal with British Wheelchair Basketball

   Standard Life has signed a sponsorship deal with British Wheelchair Basketball, building on the partnership it currently holds with British Basketball. ... Read more

   0 comments

   UK - 08/02/2012

   Sponsorship
3. 

   Standard Life non-executive director David Grigson to become new Trinity Mirror chairman

   Trinity Mirror has appointed chartered accountant David Grigson, as a non-executive director and chairman designate. ... Read more

   0 comments

   London - 05/12/2011

   Media
4. 

   New website and url for The London Evening Standard goes live

   The London Evening Standard has relaunched its website, switching its url address from thisislondon.co.uk to standard.co.uk. ... Read more

   0 comments

   London - 22/03/2012

   Digital
5. 

   ASA rules against banning ad campaign for condom brand SKYN

   The Advertising Standards Authority has decided not to ban an advertising campaign for new condom brand SKYN, following complaints that it was offensive and in potential view of children. ... Read more

   0 comments

   West Midlands - 02/05/2012

   Marketing
6. 

   Standard Life appoints David Ratcliffe as head of digital operations

   Standard Life has announced that it has appointed David Ratcliffe as its head of digital operations, where he will lead a team in the company’s Edinburgh headquarters.Ratcliffe previously held the position of head of digital at Claverley... Read more

   0 comments

   Scotland - 19/08/2011

   Digital
7. 

   Breslin joins Nucleus from Standard Life as comms manager

   Lisa Breslin, a former communications consultant for Standard Life, has joined Nucleus Financial Group in the newly created role of communications manager. Breslin spent three years with Standard Life’s communications team, and will now... Read more

   0 comments

   UK - 05/05/2011

   Advertising
8. 

   Historic adverts reveal changing moral standards

   A series of adverts drawn from Britain and America from Victorian time’s right up to the 1970s have been used to illustrate the changing standards of society. ... Read more

   1 comment

   UK - 20/02/2012

   Advertising

   gallery
9. 

   Standard Life launches 'forward thinking' campaign

   Having announced its brand repositioning last month, Standard Life has since launched a targeted brand awareness campaign that is running for six weeks.The Edinburgh-based financial giant is using targeted national print media and outdoor sites... Read more

   6 comments

   UK - 02/03/2011

   Advertising

   gallery
10. 

    New brand identity for Standard Life

    Standard Life has revealed its newly refreshed visual identity and brand repositioning as it aims to reflect the changing financial landscape. Designed by JKR, with strategy guidelines by VCCP, the repositioning will also highlight the investment... Read more

    9 comments

    UK - 07/02/2011

    Design

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