The Drum understands that incumbent Bray Leino has withdrawn from the marketing review being held for the Sugar Puffs account. Honey Monster Foods, the division of Big Bear Group which owns the brand, called a review last December for the account,... Read more
Whether they’re merely humouring the national press and it’s a tongue-in-cheek PR exercise, or a genuine threat, the ad’s resemblance to The Boosh’s act has stoked the old debate about whether anything is sacred from... Read more
A limited edition variant of the Sugar Puffs cereal range, Honeycomb Puffs, is to appear on supermarket shelves from this week.The breakfast snack has been designed for HM Foods by Holmes & Marchant and sports traditional chunks of puffed... Read more
Channel 4 News chief correspondent, Alex Thomson, has revealed he has been physically threatened by a Scottish journalist in a hostile media atmosphere in Glasgow during his current investigation into the tangled financial affairs of Rangers FC.
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A round-up of this morning's media and marketing news from the Sunday Newspapers.Crime gangs are increasingly turning to online to maximise their earnings, says a report by The Telegraph. The chief of the Metropolitan Police, Sir Paul Stephenson... Read more
Reform CreativeBankhall Investment AssociatesHow negative! Last year’s event was terrible, but this year it’s ever so slightly better – honest. The negative start is used for a purpose, and the overall design has a clean, crisp... Read more
Domino's Pizza has launched a new brand campaign narrated by the punk poet John Cooper Clarke. Watch it here.Created by Big Communications and Arena Media, the ad trumpets the quality of the pizza firm's ingredients and its delivery service... Read more
Waitrose have seen online shoppers turn their back on the supermarket after a disastrous launch for its new £10m website. The new Waitrose.com website went live at the beginning of March and cost £10m to build and launch. As reported... Read more
Dear Uncle Carl,There’s been a lot talked about plagiarism lately. First there was Sugar Puff’s crimping debacle and now JWT has ‘been inspired’ by the OK Go music video for its Berocca ad. Inspiration and plagiarism -... Read more
Another lesser-known fact is that the South West’s media and creative marketing industry continues to grow at an exponential rate, as support for the sector gathers momentum.One thing that is, however, very apparent – even to the... Read more
