THE DRUM

1. 

   Swot’s new? Cool brands

   A new identity for The Drum Marketing Awards has already been created by Edinburgh and Manchester-based design consultancy Tayburn, which aims to encourage clients and agencies who have implemented winning marketing strategies that really work to... Read more

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   UK - 30/10/2008

   Advertising
2. 

   SWOT Awards 2008 winners

   The SWOT Awards 2008 was held last night at Manchester's Hilton Hotel. Click through to see this year's winners.Grand Prix (sponsored by Feather Brooksbank)MarshallsChairman’s Award (sponsored by Feather Brooksbank)MC2 for Millers OilsSmall... Read more

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   England - 25/04/2008

   Marketing
3. 

   SWOT nominations

   The judging panel also included Alex Marks, head of marketing, Microsoft Digital Advertising Solutions UK; David Craik of s1; Douglas McArthur OBE, Planning for Results; Garry MacLaren, managing director, Rad Sheep Sportswear and honorary... Read more

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   England - 03/04/2008

4. SWOT Awards open for Scotland

   The SWOT Marketing Awards have been opened up to all businesses, marketing consultancies and marketing service agencies in Scotland.Due to popular demand the awards remit has been expanded to include Scotland, with the deadline now extended to... Read more

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   Scotland - 12/02/2007

   Advertising

5. Former SWOT winner loses role as part of restructure

   Georgia Pacific, which owns tissue brands such as Soft ’n’ Gentle and Sparkle, has made category marketing director Steve Duncan redundant.The move comes as the company restructures its marketing department due to increased competition... Read more

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   England - 08/11/2002

   Advertising
6. 

   American ‘couponing’ craze reaches Britain

   A hallmark of recession racked America, ‘extreme couponing’, could be making its way to the UK as increasing numbers of British shoppers adopt the practice to blag a bargain. ... Read more

   1 comment

   UK - 21/11/2011

   Marketing
7. 

   The Drum Marketing Awards set for launch

   Marketing chiefs from Nike, COI, Sony Playstation, Cancer Research UK and Visit London have been signed up to judge The Drum Marketing Awards 2009, previously known as The SWOT Awards.The call for entries to The Drum Marketing Awards 2009 has now... Read more

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   UK - 17/12/2008

   Marketing
8. 

   No Ofcom investigation into YouView

   Ofcom has announced that it will not carry out an investigation into the partnership formed by the BBC, ITV, Channel 4, Five, BT, TalkTalk and Arqiva, to offer digital terrestrial channels and internet TV services through a set-top box. Virgin... Read more

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   UK - 19/10/2010

   Media
9. 

   Wensley becomes joint-MD of Numiko

   Emma Wensley, client services director for Twenty-Six has been appointed as joint managing director of Numiko. Wensley has joined the Leeds-based digital agency to work alongside current managing director David Eccles to focus on developing the... Read more

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   England - 04/10/2010

   Digital
10. 

    G Plan launch Ultimate Retail Experience

    G Plan, the historic furniture manufacturer, is set to roll out a new retail concept to its stores nationwide this Spring following a successful trial at park Furnishers in Bristol.Dubbed the Ultimate Retail Experience it sees shop floors... Read more

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    England - 26/01/2010

    Advertising

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