THE DRUM

1. Affiliate Window – Mobile results April 2012

   

   

   

   The affiliate network Affiliate Window has released its latest mobile statistics for April 2012. ... Read more

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   UK - 15/05/2012

   Marketing

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2. Tablet penetration increases almost fivefold in a year, but home laptops still dominate

   Opinion: Carat on Media...

   Fiona Booth, Research Manager, looks at the changes in how we're getting online ... Read more

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   Carat on Media... - 21/05/2012

   Media
3. 

   Tablet users shop more on their device than PC and smartphone users, according to Mobext and InMobi research

   Mobile advertising network InMobi and Mobext, the mobile marketing network of Havas Digital, have today released the results of their latest global consumer research, focusing on the role of tablets in the consumer sales journey. ... Read more

   1 comment

   International - 10/05/2012

   Digital

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4. The more things change, the more they stay the same - The role of PR in a new media landscape.

   Opinion: Guest Columnists

   As media continues to evolve and expand in the growing digital environment, Jennifer Janson, managing director of technology PR company... Read more

   1 comment

   Jennifer Janson - 21/05/2012

   Public Relations
5. 

   Tablet owners spend more time and money on internet than anyone else

   Research has found that 46% of tablet owners go online more regularly now they own a device, while 24% are spending more money via the internet now that they have a tablet. ... Read more

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   London - 22/03/2012

   Digital
6. 

   Google reportedly delaying tablet launch until July

   Google is set to delay the launch of its tablet by two months in order to lower the expect retail cost of the product. ... Read more

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   International - 09/04/2012

   Digital
7. 

   The Economist Group chief executive: “You will soon pay the same price for The Economist in digital and print”

   Andrew Rashbass, chief executive of The Economist Group, has predicted that the price of the digital tablet version of The Economist will soon match that of the printed version of the publication. ... Read more

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   UK - 09/05/2012

   Digital
8. 

   Samsung's elephant hits another high note in the tablet wars

   The show's not over till the fat lady sings! In this case the fat lady is a guy actually, an elephant - playing with Samsung's's Galaxy Note phone-tablet hybrid. With 5 million sold worldwide since its debut in Europe five months ago, this device... Read more

   1 comment

   International - 05/04/2012

   Advertising

   video
9. 

   The impact of tablet on the media landscape

   With Apple releasing its third generation iPad, what seems certain is that tablets are becoming a mass market device and their proliferation continues to grow at an incredible rate. ... Read more

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   UK - 02/04/2012

   Digital

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   gallery
10. 

    People spend more time at home, are doing less but are happier despite recession, claims IPA research

    Research from the Institute of Practitioners in Advertising (IPA) has claimed that people are now spending more time at home, are doing less and are, on the whole, happy, despite the recession. ... Read more

    1 comment

    London - 26/04/2012

    Advertising

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