Three Sixty Brands, the brand management business which was formed following the MBO of Chartered Brands, has gone into administration. The Edinburgh-based company is understood to have folded with administrator KPMG now seeking a buyer.Blair... Read more
Smarts has been re-commissioned by ThreeSixty Brands following its buy-out last year to launch its revitalised brand Frish, new product Frish Stick and Sqezy washing up liquid.Frish Stick is a new toilet freshener which will be promoted to trade... Read more
Jewellery brand Chamilia has appointed Three Sixty Communications to run its consumer and trade PR.London based public relations firm Three Sixty Communications will handle collection launches and all other initiatives.Melissa Wilson, Chamilia... Read more
Charteredbrands will now trade as Three Sixty Brands under the control of a new senior team following a successful management buy-out.Charteredbrands will now trade as Three Sixty Brands under the control of a new senior team following a... Read more
Of course, we all want to count as client the world’s most-recognised brands. We want the big, sexy briefs and we want a global outlook. We want car brands, we want beers briefs and we want electrical goods accounts. But we can’t all... Read more
Just over one in three UK consumers (36%) read marketing emails on their mobile devices, STEEL London has found, with 69% of these then acting on the message.
... Read more
This week, Flybe has announced a brand repositioning to ‘Making flying better’, which it will start to roll out straight away. The Drum caught up with Simon Lilley, Flybe’s marketing manager, to discuss why the repositioning took place and how it... Read more
Manchester Confidential boss Mark Garner has presented How-Do publisher Nick Jaspan with three possible resolutions to end their dispute over the ownership of the How-Do website.
... Read more