THE DRUM

1. 

   How Umbro uncovered its DNA to build for the future

   The Drum speaks to Umbro's marketing director Trevor Cairns, to find out how he intends to 'reset' the brand's marketing. Read more

   0 comments

   UK - 02/09/2010

   Marketing

   premium
2. 

   Nike to replace Umbro as Manchester City FC's sportwear brand sponsor

   Nike is to partner with Manchester City Football Club which will see the sportwear brand sponsor the club from next 2013/2014 season. ... Read more

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   North West - 04/05/2012

   Marketing
3. 

   Former England captain John Terry to be removed from Umbro campaigns

   John Terry, who is facing allegations of racism, will not be used in campaigns by sports brand Umbro. ... Read more

   0 comments

   UK - 07/02/2012

   Marketing
4. 

   Umbro poster campaign promotes its Neo Ball

   An advert has been released by Umbro to promote its new Neo Ball. ... Read more

   0 comments

   North West - 17/01/2012

   Advertising
5. 

   Darren Bent stars in latest Love campaign for Umbro

   Manchester agency Love has created a new campaign for Umbro fronted by England striker Darren Bent.Love's latest work for the Nike-owned sportswear brand shows the Aston Villa hitman testing out the durability of Umbro's Elite Training... Read more

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   UK - 25/07/2011

   Advertising

   gallery
6. 

   Kick off approaches for Manchester's Creative Cup

   Manchester's digital agencies are getting ready to do battle once again as the Creative Cup football tournament returns for a third year. ... Read more

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   UK - 30/03/2012

   Digital
7. 

   Newcastle FC striker Andy Carroll becomes Umbro brand ambassador

   Sportswear brand Umbro has announced that Newcastle and England striker Andy Carroll, has signed to become a brand ambassador. Through the deal, Carroll, who plays for recently promoted Premier League team Newcastle, will wear the classic Umbro... Read more

   7 comments

   UK - 14/01/2011

   Marketing
8. 

   Manchester agency Stiff Rowlands closes for business

   Manchester design and advertising agency Stiff Rowlands has closed its doors with immediate effect. ... Read more

   0 comments

   UK - 29/02/2012

   Advertising
9. 

   Love creates global Umbro campaign '1350'

   Manchester’s Love Creative has unveiled its first global campaign for Umbro, a multi-channel promotion of the brand's 'off-pitch' sportswear range.The campaign carries the tag line ‘1350’ (the number of minutes in a day,... Read more

   0 comments

   UK - 03/02/2011

   Advertising

   gallery
10. 

    Quotes of the Week: Pat Sharp, Twitter ads, Andy Carroll, Harry Hill, Umbro

    This week's Quotes of the Week include comments about Twitter advertising, Andy Carroll becoming a brand ambassador for Umbro, a review of The new-look Sunday Herald, and much, much more. “Dealing with negativity is not a new idea, but many... Read more

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    UK - 14/01/2011

    Media

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