The Drum Weather forecast, prepared with the help of Union Direct, shows that spending and saving confidence differs across the UK, but people are becoming more optimistic about the general economy.
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The Drum Weather forecast, prepared with the help of Union Direct, shows consumer confidence is still low; but is there any good news amongst the gloom?
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Business Stream, a wholly-owned subsidiary of Scottish Water, has appointed Union Direct to handle all its direct marketing requirements.
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Union Direct, the direct response arm of The Union, has appointed Simon Phillips to the role of art director and Andy Tucker to the role of copywriter.
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From the myriad of analytics systems available, to the constant challenges of multi-channel measurement and developments in mobile tracking, it can be hard to keep track of web analytics. We spoke to analytics experts from across the industry to... Read more
With the Scottish Design Awards currently open for entries, Glenn Tutssel, executive creative director of The Brand Union and chairman of this year's judging panel, explains what he will be looking for from this year's entries.
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The Direct Marketing Association (DMA) has raised concerns that the EU’s new draft Data Protection Regulation will pose a severe threat to the ability for UK businesses to use data to market their goods and services to consumers.
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The managing director of the West Yorkshire Publishing Unit, Helen Oldham, has received a declaration of ‘no confidence’ from the NUJ Yorkshire Weekly Newspaper Group Chapel following the announcement by Johnston press that its weekly titles would... Read more
