THE DRUM

1. 

   Pitch news: Hertz, HTC, Smirnoff, LV=

   Lots of big name accounts currently under review, from Hertz, HTC and Jägermeister to LV=, Npower and Smirnoff. Here we take a look... Read more

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   International - 11/05/2012

   Advertising

   premium
2. 

   The Drum – New Year’s Honours

   It’s a New Year and time once again for The Drum to dish out its New Year’s Honours. So, which marketing services agencies commanded the most column inches in the past 12 months? Whose bottom ends grew and client lists multiplied? Which agencies... Read more

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   UK - 05/01/2012

   Advertising
3. 

   Pitch news: Yell, Hertz, Aviva and Durex accounts up for grabs

   Yell's global advertising, Hertz's global PR, Kronenbourg 1664's UK advertising and Mercedes-Benz's social media account have all come up for review of late. Here we take a look... Read more

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   International - 21/03/2012

   Advertising

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4. 

   McCann Manchester unearths classic American Airlines ad to run during Mad Men premiere

   Universal McCann Manchester has helped American Airlines unearth one of its classic ads from the 1960s to run during the new season premiere of Mad Men tomorrow. ... Read more

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   UK - 26/03/2012

   Advertising

   video

5. The Drum Magazine: 11th May 2012

   

   

   

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   UK - 10/05/2012

   Advertising
6. 

   Cartridge World media account for Universal McCann

   Cartridge World has appointed McCann Erickson Central as its media planning and buying agency.The printing cartridge retailer, which claims to annually spend £650,000, previously worked with Drama on its media strategy, but has now briefed... Read more

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   England - 26/05/2011

   Media
7. 

   Universal McCann Birmingham hires new managing director

   McCann Erickson Communications House has appointed Kevin Murphy as managing director of its Universal McCann division in Birmingham.Murphy joins the company from Mindshare in London and brings with him a wealth of channel planning and media buying... Read more

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   England - 21/12/2009

   Media
8. 

   Icelolly.com and Genting Casino look to Universal McCann for media

   It's a double win for Unversal McCann Central as agency scoops media planning a buying business for two growing online brands.Following competitive pitches for both accounts, Universal McCann will look at each brand’s media planning and... Read more

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   UK - 20/04/2010

   Media
9. 

   Vax looks to Universal McCann for search strategy

   International carpet care brand Vax has appointed Universal McCann Central to deliver its paid search strategy.The Birmingham-based agency says it will work to improve the company's search proposition and efficiency.Naomi Martin, head of... Read more

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   UK - 16/03/2010

   Digital
10. 

    UM London's week-long inquiry into future of the press. Here are their conclusions.

    This week, UM London has welcomed some of the most prominent figures and brands in the industry to come in and talk to the agency about the future of press. It’s all part of the agency’s inaugural ‘Press Week’, which was designed to highlight the... Read more

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    London - 27/04/2012

    Media

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