THE DRUM

1. 

   Whitbread reviews creative account for restaurant portfolio

   Whitbread PLC, parent company of Brewer's Fayre, Beefeater, Costa and Premier Inn, is conducting a creative agency review for its restaurant brands with incumbent CheethamBell JWT invited to re-pitch.A formal brief has been issued to a small... Read more

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   UK - 25/05/2011

   Design
2. 

   Whitbread Restaurants extends CBJWT remit with social media strategy

   Whitbread Restaurants is set begin using social media to reach consumers, having tasked its retained advertising agency CheethamBell JWT (CBJWT) to handle the online medium. The remit extension was handed to CBJWT following a competitive pitch... Read more

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   England - 17/05/2010

   Social Media
3. 

   CBJWT wins Whitbread TTL account

   Following the news broken by The Drum that Whitbread Restaurants would no longer be working with McCann Birmingham, the client has appointed CheethamBell JWT following a competitive pitch.The agency will handle Whitbread’s TTL creative... Read more

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   England - 19/11/2008

   Advertising
4. 

   Bank of England redesigns £50 note

   The Bank of England is to introduce a new £50 banknote on November 2, featuring a design that pairs up the inventor James Watt with entrepreneur Matthew Boulton on the reverse. Read more

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   England - 01/10/2011

   Design
5. 

   Lenny Henry to feature in first radio campaign for Premier Inn

   Comedian Lenny Henry is to feature in the his first radio advertising campaign for Premier Inn. ... Read more

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   London - 16/11/2011

   Advertising

6. Mixed Fortunes for McCann Birmingham

   The Drum has learned from Dean Lovett, chief executive of McCann Erickson Birmingham, that his agency has picked up the account for Lloyds Pharmacy, Barratt Homes and Yorkshire Building Society but is also no longer working with hospitality... Read more

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   England - 12/11/2008

   Advertising
7. 

   Costa Coffee outlets now outnumber McDonald’s restaurants

   Costa Coffee has stolen a march on its High Street neighbour McDonald’s after the coffee chain reported it had over taken the fast food restaurant to become the third largest food and drink chain in the UK by number of branches.Costa... Read more

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   UK - 07/09/2011

   Market Research
8. 

   MiNetwork launches new Accounts Under Review download for members

   New business leads are always welcome in agencyland, so MiNetwork today launches a new fortnightly feature aimed at letting members know what is up for grabs.The new Accounts Under Review Bulletin will be available online to download every other... Read more

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   UK - 14/06/2011

   Marketing
9. 

   Former Cadbury global brand director to join Müller

   Müller Dairy has announced that global brand director for Cadbury, Lee Rolson is to take the role of marketing director, while Garry Miller is to become its new sales director.Gary Miller, previously sales director for Reckitt Benckiser in... Read more

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   UK - 07/06/2010

   Marketing

10. Leedex get the urge for BK

    PR firm Leedex has benefited from its hard work on the Whitbread Restaurants account by securing a sizable brief from fast food giant Burger King.The agency, headed up by well-known industry figure Brian Beech, has held the Whitbread account for a... Read more

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    England - 31/01/2005

    Advertising

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