The TEFAL brand has launched a digital campaign with French agency Buzzman to promote its new product, a wireless iron called Freemove.
... Read more
Schwarzkopf has unveiled a social media and experiential campaign for its Schwarzkopf LIVE Color XXL and Shake It Up Foam range, created by Devilfish and experiential agency Tribe.
... Read more
This enchanting commercial for Omo (which you may know better as Persil) introduces us to a little girl who is obsessed with all of the planet's creatures. The freedom she wants for every little critter is echoed by the freedom offered to her my... Read more
Today, the VP of Marketing for Unilever, Marc Mathieu was pronounced the most powerful UK marketer by Marketing magazine. High acclaim...
Read more
A Time magazine cover showing a mother breast-feeding her nearly 4-year-old son has caused a social media storm across America.
... Read more
International - 11/05/2012
Fashion brand boohoo.com has tasked digital media agency 7thingsmedia to manage its affiliate marketing programme.
... Read more
Sports lifestyle brand Animal has appointed Strawberry Soup to develop its new website.
... Read more
Where does it say in Twitter terms of service that it must be used to have a conversation?
...
Read more
Here The Drum selects a few insights from the report, including:
... Read more
United States - 04/05/2012
German domestic appliance manufacturer Miele has launched an outdoor advertising campaign to promote its vacuum cleaners.
... Read more
Italian furniture brand Calligaris has appointed Clarion Communications to handle its PR in the UK.
... Read more
One of the things often asked of judges for The Social Buzz Awards is "What's the best way of judging ROI on Social Media?" It may seem...
Read more
Huggies, the Kimberly-Clark owned nappy brand, will this Saturday launch its nine-month sponsorship of ITV prime-time show You’ve Been Framed, with sponsorship snippets featuring different Huggies products to compliment the brand's marketing... Read more
Tesco has begun to air a new TV advertising campaign to promote its refreshed Everyday Value range.
... Read more
Nikon Coopix is to become the first brand in Europe to implement an online advertising campaign using in-image ad format Vibrant Image.
... Read more
Groupon and its £400m IPO generated headlines globally – another tech company launched onto the US stock market, raised lorry loads of...
Read more
Pages
