Patrick Kavanagh
Head of Sponsorship and Experiential Marketing
Related web link
http://www.linkedin.com/profile/edit?trk=hb_tab_pro_topAbout Me
You may not have met Patrick yet, but you’ve probably heard him. The boisterous Canadian has come to our shores after an interesting career in ‘The Great White North’. He started out working for the largest rock station in Canada, working on-air first as the morning drive chaps’ lackey, then as an afternoon drive on-air promotional personality. This is where the engagement bug bit him.
Ok, I’m now feeling a little creepy talking in third person.
I have a massive passion for engagement; I really dig it when consumers and fans have brilliant experiences. And the UK sports and leisure field opens up numerous possibilities. It’s time for the days of balloons and bouncy castles to move on and make way for first class sponsorship activations in the UK. The people want it, and I’m looking forward to delivering it. And I’m not talking about mascots and cheerleaders.
Having already lead the team that won The Drum Award for Best Event & Experiential Marketing Campaign, I feel confident in saying that I can bring insight and look at things with a unique perspective.
Finally, I’ve had the opportunity to work with some top brands and one of the top experiential companies in Canada, which makes me feel well primed to deliver the goods. This blog is going to be honest and poignant. I may stir up some emotions and challenge the status quo. I’ll probably get your blood boiling just a little. To be straight, I will be dropping the gloves.
Patrick Kavanagh is Head of Sponsorship and Experiential Marketing at Sports and Leisure specialist agency Banana Kick.
For more ravings see: http://www.mrexperiential.co.uk
Recent Comments
Russell Buckley declares that QR Codes are dead and predicts the dawn of Google contact lenses
@stephen_newton In a test group of one, yes. Maybe we should band together and perform a larger sample size. We can then be coined the 'Gods of Writing Things on a Mobile Device'. We'll be famous I tell you, Famous!
16 May 2012 - 15:47
New York Times spreads the 'pink slime' blame over Jamie Oliver
@SomOne You're concerned that some empire has begun to war all over the world and then spread it's culture as a way of life?
16 May 2012 - 15:43
Russell Buckley declares that QR Codes are dead and predicts the dawn of Google contact lenses
@stephen_newton Though my partner has written a good percentage of her PhD on an iPad... I NEVER thought this would happen. Just a thought.
16 May 2012 - 15:24
An Agency Called England enters liquidation
That's THE Dominator to you Mr. Ball. Now let's not distract people from revelling in their schadenfreude...
10 May 2012 - 16:04
Pages
My latest tweets
- Two new Banana Kick employees http://t.co/Q6YRLrUi
Posted 17 hours ago - @adrian_johnson Definitely a British iPhone. #NoBottle
Posted 1 day ago - @Steph_Laing And who would this be?
Posted 2 days ago - @JoJoDonovan @VillaMoments Sorry, what are you referring to?
Posted 2 days ago
They could start your car as well! Plug and drive... Now I'm on to something. When you plug your phone in your seats and heating adjust to your liking... Plug and operate your home... your partners phone can also do the same... except her preferences then run your home... etc. etc... It's here and it's now!
16 May 2012 - 15:49