"And how long will it take to sit through that lot???"

Feel free to stay at home!

The director was Austen Humphries at Rattling Stick. Lovely chap.

Got spot Melanie. He attacked Amanda Holden dressed as a pigeon. What a guy!

vote tommy!

So let's boil that brief down ANON.

Originality? Farmers in a field telling us they're behind a label? That's just a boring fact. There's nothing 'original' about that whatsoever.

Factual & relevant? I'll give you that. It is a fact and farmers are relevant.

Innovative? How many portraits have we seen on posters with staff or customers spouting some nugget of info about their company / product? Bloody thousands.

Entertaining? Please. They're not clever or funny. Apart from the production values... they're 'entertaining'.

The typography is awful, the wardrobe is none existent and who the hell did that poor woman's hair?!

They look like really bad RBS posters with a label attached.

Anyone's capable of doing bad work that's for sure. But to then defend it in an aggressive manner on a public forum? You've had too many red Smarties mate.